Client: Oregon Zoo Foundation
Project: A marketing kit for an annual fundraiser that included well over 100 pieces of marketing and signage materials
Details: Zoolala is an annual fundraiser and after years of reusing the same art they brought me onboard to help them refresh the look of it. The materials of the past used animal illustration so the natural progression for me was to incorporate beautiful photography of the more well known zoo inhabitants. The women leading the initiative really pushed for bold colors and I think pairing those with black and white photography makes for a punchy yet classy look.